Growth Health

Ask Growth OS
Scoring model

Growth Value Score · 342 / 500

Five weighted dimensions across acquisition, activation, engagement, monetisation and retention. Updated continuously from your connected sources.

Acquisition68/100 +4 pt

Healthy mix; TikTok ROI is softening — consider creative refresh.

Activation54/100 -3 pt

Weakest lever — push opt-in and onboarding completion are dragging the score.

Engagement72/100 +6 pt

Repeat-usage strong; feature depth among trial users is below benchmark.

Monetisation81/100 +9 pt

Strongest lever — annual plan share is climbing, paywall A is winning.

Retention67/100 +2 pt

D30 lifting +2pt; D7 still under iOS subscription benchmark.